Give BIG Riverside County started in 2012 as a 24-hour web-a-thon that raised much needed funds for local nonprofits. Originally founded by participants in the City of Riverside’s Seizing Our Destiny and supported by The Community Foundation, the campaign raised almost $1 million for Riverside County nonprofits within the first three years. The event was so successful, San Bernardino County launched their own giving day raising over $700,000 in its first two years as well.
In addition to money raised, the Give BIG team provided participants with over 40 hours of training in technology, marketing and PR, nonprofit development, planned giving and philanthropic trends. Participants also learned from each other, sharing successes and strategies to help one another during the giving day.
The relationships built since 2012 are now being leveraged for even bigger things ahead.